Who We Are
We are passionate about promoting Australia as a food and wine destination, and believe it’s an essential part of building the reputation of Australian tourism at home and abroad.
Ultimate Winery Experiences Australia is a consortium of premium, award-winning wineries offering unique wine experiences including barrel, private and structured tastings, food-wine matching, wine education and gastronomy in spectacular locations within renowned wine regions.
These wineries are not simply venues to taste and purchase wine. Most of them offer a complete tourism experience - restaurants, accommodation, tours, as well as exciting behind the scenes winery experiences. They allow visitors to interact with the product, the winemaker and enjoy first-hand the rich diversity that our many wine regions have to offer.
Launched in April 2013, Ultimate Winery Experiences Australia aims to raise Australia’s profile as one of the world’s leading wine tourism destinations.
As a group, the members of Ultimate Winery Experiences Australia are committed to tourism and work collaboratively to showcase the best and most unique winery experiences available in the country.
The group has 19 members across five states including Audrey Wilkinson in the Hunter Valley; Moorilla Estate and Josef Chromy from Tasmania; Leeuwin Estate, Vasse Felix and Voyager Estate from Margaret River; De Bortoli from Yarra Valley; Montalto on the Mornington Peninsula; Fowles Wine in the Strathbogie Ranges; Tahbilk in the Nagambie Lakes district; Pizzini and Brown Brothers in the King Valley; Jacob’s Creek, St Hugo and Seppeltsfield from the Barossa Valley; The Lane and Penfolds Magill Estate from the Adelaide Hills; and d’Arenberg and Wirra Wirra from McLaren Vale.
NEW MEMBERSHIP ENQUIRIES
If your Australian premium winery is recognised for excellence within its region, awarded at wine shows, acclaimed by the wine writers and industry experts, and offers special wine experiences, you could be part of Ultimate Winery Experiences Australia. To enquire about membership please contact: Sally Cope, Executive Officer